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BSM 178 Principles of Marketing

In this course students apply principles and strategies for marketing products and services to industrial, commercial and government entities. Topics include ways in which market information and product life cycle affect product and production design; forecasting techniques; interdependencies between marketing and operations functions; and selling skills. 3-0-3
  • Original price 21.000 KD - Original price 21.000 KD
    Original price
    21.000 KD
    21.000 KD - 21.000 KD
    Current price 21.000 KD

    Marketing Ed. 16 (eBook)

    aafaqeducation
    In stock

    Overview Engagement. Leadership. Innovation. This market-leader remains the most rigorous, business-oriented title on the market! Translated into 1...

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    Original price 21.000 KD - Original price 21.000 KD
    Original price
    21.000 KD
    21.000 KD - 21.000 KD
    Current price 21.000 KD

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